Thril - Kun Bella Golf Club alkoi kasvaa, piti löytää aikaa - 600 varausta kuussa, ei manuaalista työtä

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Topias Marjamaa

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Bella Golf Club opened a golf simulator club in Kuopio in the winter of 2026. It’s a place where you don’t need to take yourself too seriously. But even with a laid-back approach, the booking system has to work flawlessly. Now they’re handling hundreds of bookings every month, and manual work has been reduced to virtually nothing.

Bella’s concept is simple: a high-quality but above all relaxed indoor golf experience. Shoes off, sink into the lounge sofa, Viaplay on, and clubs in hand — no white-knuckling required. Bella launched with the goal of creating a space for golfers who want, first and foremost, to enjoy the sport and life itself.

The start was fast. The club was up and running quickly after the idea sparked. One thing was clear from the beginning: the booking system had to work in a way that wouldn’t compromise the customer experience or the enjoyment.

”A partner that listens to customers and their needs”

Bella’s co-owner Tuomo Rissanen is, according to his colleague Raine Siltala, well-versed in booking systems, and when it came time to choose, he did his homework thoroughly.

Bella wanted a partner that wouldn’t just sell a product and then vanish into thin air.

”Tuomo said he only wants the best”, Raine adds, summing up his colleague in a sentence.

Hundreds of bookings a month from day one

Getting Thril up and running didn’t require sleepless nights or IT support calls. Raine recalls that the system was live within a week of signing the agreement, and bookings for the simulators started rolling in fast. We’ve also been happy to hear that Bella’s customers have shared positive feedback about their booking experience.

The volume is genuinely high, and Bella hasn’t even been open that many months yet. So how much time does managing all those bookings actually take alongside everything else?

Practically none, apparently.

Oh, and those bookings? Around 600 per month on average.

Memberships, credits, and more committed players

Individual session bookings are of course a great indicator of a venue’s popularity and signal a good customer experience. At Thril, though, we believe that beyond bookings, it’s worth offering customers a wider range of services too.

Bella has been making active use of Thril’s membership and credit features. In short: both can be sold directly through Thril. According to the Bella team, these features do exactly what they should: get players committed and keep them coming back.

Thril’s new Services feature has also found its way into use, including for organising individual and group coaching sessions. As a new feature, Services has been one of the joint development areas between Bella and Thril.

The world is never finished and neither is Thril. Development continues, and fortunately the pace of that development has moved us and our customers forward.

”There’s a lot to praise about Thril. It’s not a finished system, and probably never will be”, says Eelis Varis from Bella.

And that’s exactly right. Development is the goal, and development is what we want.

”Thril’s approach to development is exceptional”

Finally, we asked how Bella would describe Thril to another business. We got a welcome answer:

”The way Thril develops its system with a customer-first mindset is exceptional and nothing else in Finland comes close. Business needs are taken into account, and the platform evolves incredibly fast to match them. Highly recommended”, Eelis concludes.

One more thing worth mentioning: Bella is considering adding more simulators in the future. And according to Eelis, simulators for different sports at that. We’re looking forward to seeing what growth brings.

Now grab your clubs and head to the club!

Contact information

📞 Phone: +358 44 2838863

📧 Email: info@thril.fi

📍 Address: Unioninkatu 24, 00130 Helsinki, Suomi

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