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· 3 min read

AI-native booking system: what does it mean?

Thril’s AI features simplify the everyday life of sports venues. In Thril, AI lives inside the system and can make use of the venue’s own data, works alongside automations, and the entire booking system can also be connected to AI assistants such as Claude and ChatGPT.

Topias MarjamaaMarkkinointivastaava
AI-native Thril Thoughts

AI-native booking system means that AI is part of everyday work, not a separate add-on. In Thril, AI can make use of the venue's own data, works alongside automations, and the entire booking system can also be connected to AI assistants such as Claude and ChatGPT. Thril's AI features save venue staff a princely amount of time and effort.

What does an AI-native booking system mean?

In an AI-native booking system, the AI uses the data and functions that already exist in the system. A human, however, approves every change the AI makes. The AI doesn't guess, it works with real data.

In a native model, data and functions are available to the AI from the start, so you can do your daily tasks with AI assistance.

How does Thril's AI assistant help staff?

Thril's AI assistant Inno is available in the B2B portal. You can ask Inno about your venue's data and get an answer without digging through reports. Inno can of course also take care of daily tasks, such as creating tournaments, campaign codes or punch cards. You can talk to Inno about your needs in natural language and get help right away.

Tell it what you need. Do you want a tournament, a punch card or a gift card? Inno drafts it, asks for your approval and publishes it. Or would you rather change the pricing of a court or a slot? Tell Inno what changes you want and you can manage entirely without manual work.

How do workflows automate the customer journey?

Workflows, or automations, take care of the follow-up actions there's never enough time for in everyday life.

Almost any event can trigger an automation: a new customer, a birthday, a course sign-up, the end of an event, a completed or cancelled booking, the moment after a visit, a customer who has gone quiet, an overdue invoice or a failed membership payment.

The action that follows can be an email, a push notification, adding a balance or a punch card, sending a campaign code or even a task for staff. Waits, conditions and branches steer your messages to the right people at the right time.

In your automations you can use Thril's ready-made templates, such as birthday reward, welcome series, post-visit follow-up, invoice reminders, membership rescue and waking up quiet customers, or build your own from scratch.

Can Thril be connected to ChatGPT or Claude?

Yes! With an MCP connection, Claude, ChatGPT or any other AI assistant that supports MCP can be connected to Thril. With the MCP connection, you can ask the AI you use about your venue's bookings, customers and payments in your own words.

You choose whether the AI has the right to only read your system's data or to edit it as well.

What does the open API make possible?

With the open API and webhooks, you can build your own integrations and AI agents. Through the API, AI can read venues, resources, available times, prices, bookings, events, customers, payments, gift cards and campaign codes from Thril. Now you can save yourself a lot of sweat and hassle, as AI can, for example, create a recurring booking, a gift card, a campaign code and pricing rules whenever you simply ask it to.

Want these features for yourself? Book a demo!

Contact details

📞 Phone: +358 50 3068660
📧 Email: info@thril.fi
📍 Address: Unioninkatu 24, 00130 Helsinki, Finland

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